Whether you like to step out with a flawless finish or just a natural glow, Makeup: Tips, Tricks & Trends will have you covered.This guide will answer your questions about the makeup shades and techniques that complement the shape of your features and your coloring. A timeline illustrates how makeup styles have changed through the years and who has influenced different looks. Learn about the makeup world’s cult classics and the social media trends driving the industry. Become an expert at applying makeup for any season and every occasion. Have fun—and when you’ve finished with the setting spray, take the perfect makeup selfie!
Introduction
Like-Worthy Makeup Looks
MAKEUP TRENDS Through the Decades • The adage “what’s old is new again” holds true in the beauty industry. While there is always a focus on what’s new, many current makeup trends and product innovations are inspired by looks that defined the past. Revisit how makeup was worn throughout the decades.
The Future of Trying Makeup Is Online
YOUR ULTIMATE MAKEUP BRUSH GUIDE • A luxury foundation or eyeshadow palette is only as good as its application. Makeup brushes can be an invaluable tool when creating your ideal look. With so many makeup brushes out there, it can be overwhelming to figure out the purpose of each one. This handy guide breaks down the most commonly used makeup tools.
Clean Your Makeup Brushes the Right Way • Cleaning your makeup brushes is like washing your dishes or doing laundry: it’s an essential albeit tedious chore. Taking proper care of your tools will keep them in tip-top condition so you’ll be able to use them for years, but most importantly, it will prevent bacteria buildup, which can lead to breakouts and acne. The good news is that you can wash your brushes using items you already have.
APPLYING YOUR MAKEUP • The way you apply your makeup is dictated by both personal preference and your desired look, but if you want your products to perform better, follow this guide when putting makeup on.
Makeup Labels Decoded • The symbols you see on your makeup labels aren’t intended to confuse you. Each one communicates an important detail about the product. So while you may focus on ingredient lists, don’t forget to take note of the symbols on makeup packaging, too. This guide breaks down the most commonly used symbols.
Find Your Perfect FOUNDATION MATCH • With a plethora of shades, finishes and coverage levels available, there is no shortage of foundation options in the makeup aisle, which is exactly why it’s one of the toughest products to buy.
Foundation 101 • Not all foundations are created equal, and what type you use depends on your ideal finish. This foundation glossary will help inform your choice.
HOW TO APPLY MAKEUP FOR Your Eye Shape • Eyes come in all shapes and sizes, each one equally beautiful. With each eye shape come different makeup techniques to enhance them. If you’ve ever wondered why one eye makeup look is flawless on your friend, but yours smudges and runs, it comes down to using the right application technique and products for your eye shape. This guide will help you get started.
Know Your Eyeshadow • Variety is the spice of life—and key to never getting bored of your eyeshadow looks. Find out the differences between types of eyeshadows and their benefits.
BECOME A Smoky Eye EXPERT • The smoky eye can be classic, edgy, cool and sultry at the same time. It’s the anomaly of makeup looks because anyone can wear one, but it also can be confusing. Despite the smoky eye coming off as intimidating, it’s actually quite easy to do when you’re equipped with the right tools and technique.
POPULAR MASCARAS, DEFINED • When false eyelashes or eyelash extensions aren’t in the cards, a simple swipe of mascara can adequately enhance your lashes. There are...
